Everyday Storytelling

Why use storytelling in business?

Storytelling has been around as long as humans have roamed the earth. Even without words, drawings conveyed stories. And like many things related to humans, the way stories are told has evolved. From cave man drawings to smartphone apps – storytelling is woven through our history, our present, and reaches out to our future. But like many things common in our...

Continue reading...

3 Minute Storytelling

Storytelling has become a focal point for business leaders. Not a new concept, but one we realize has power to influence and have impact. Maybe we’ve forgotten how a simple story can motivate our audience. Maybe, just maybe, we are making this more difficult than it needs to be. ‘The Art of Storytelling’ flickr photo by Alexandre Dulaunoy Nothing against Joseph Campbell’s concept of...

Continue reading...